Web design


Pure Design Co_Timeless Paige_Logo

When you view the galleries for Timeless Paige Photography, you'll notice right away the soft colours and vintage style. Jess, the talented photographer behind Timeless Paige, contacted me to help with re-branding her business, coinciding with her move from Darwin to Melbourne. It was quite easy for me to select a colour palette for Timeless Paige Photography's branding. I simply used her photographs as inspiration; creams, nudes, charcoals and soft greys. It was a pleasure working with Jess and I'm sure Melbourne will fall in love with Timeless Paige Photography.

Here is a peek into the design process... 

Pure Design Co_Timeless Paige_Moodboard
Pure Design Co_Timeless Paige_Brand Board
Pure Design Co_Timeless Paige_Brand Materials

I love this website! We kept it simple, clean and easy to navigate so her beautiful photographs would be the main feature. Pause a moment on the homepage and enjoy watching the interchanging photo frames.

If you would like to chat with me about your business branding and website design, please get in touch soon! I would love to chat with you!


I am very excited to share with you the re-brand I have been working on for the past few months with Erin from Erin Hardy Photography. Erin is a gifted photographer based in Karratha, she approached me for design work because she felt her brand and website were no longer cohesive with the quality and style of her photography. I couldn’t have agreed more! Erin is continually developing her skills and style, every newborn photography I see makes my ovaries scream just a little.

You can take a peek into our branding process below and don’t forget to check out Erin’s new website too!

So what do you think of the re-brand and website for Erin Hardy Photography?


Belle Ame's website is now officially live!

Allana, the creative owner of Belle Ame, has designed a salon completely on point, just like her brows. We wanted to create a website that was just as beautiful. The site has been designed with the customer in mind, so includes convenient features such as online bookings, event calendars, real-time service menu and online stores.

I invite you to check out the beautiful new home of Belle Ame.


I've worked with Kylianne on a several projects over the past 2 years, Fluxx Fitness and Pure Boss Lady to name a couple, so I know we well together. Kylianne's new brand and website truly reflects her passion for movement and wellness. The Movement Room is for mummas who want to unlock their potential, find inspiration, be empowered, shift their mindset, reconnect to the why behind their goals to get results. 

The design direction we took for The Movement Room is beachy, relaxed, clean, modern with a touch of feminine. I'm excited to share the branding process and final design below along with some lovely photos compliments of Hart Me Photography


So what do you think of the new brand and website for The Movement Room?


Happy hump day!! I want to share with you this website a created for the super sweet, super strong, super motivated Brooke from Balanced Fitness and Nutrition. I had a lot of fun working with Brooke on this website, she really wanted the site to be a reflection of herself and her lifestyle – beachy, surfy, sporty, relaxed, understated and practical! We designed the site to be easy to navigate and packed with information about Brooke and BFN, workout videos, scrumptious recipes and a blog for lifestyle inspiration. I highly recommend checking it out!

On a personal level, I am also working with Brooke to bring some ‪"‎balance"‬ into my own life. Brooke's meal and workout plans are amazing!! She listened to everything I said and delivered - short, interesting workouts and family friendly meals!! Now the rest is up to me. Thank you Brooke x


I want to share with you a recent re-brand I did for Channon Williamson Photography. Channon is an oh-so-talented photographer, who specialises in custom maternity, newborn and family fine art portraiture. She wanted a logo and brand that reflects herself and her growing business. Building on a beautiful, soft colour palette, we created a timeless logo to match her gorgeous organic photography.

After finalising the new logo and branding pieces, I also had the pleasure of helping Channon customise her website to match. I think it has turned out simply beautiful!

Channon and her family will soon be moving to Perth and I wish her all the very best growing her business.

Pure Design Co :: ChannonWilliamson :: Branding Board
Pure Design Co :: Channon Williamson :: Design Extras
Pure Design Co :: Channon Williamson :: Website